Born from aspirations to bring the timeless tales of William Shakespeare directly to rural and under-served communities, Montana Shakespeare in the Parks has been enriching the lives of people in Montana, and beyond, for 50 years. At 50 years old, it was the perfect time to refresh their brand and we were honored they chose to bring Wendt to the table. We worked to ensure a balance of history and innovation – a reflection of the progressive lens in which they bring the works of Shakespeare to the world. Kicking the partnership off with our Brand Discovery Experience, we unearthed the true value and emotional connection they bring to their audiences through their performances and educational programs. We then developed their outward facing brand through a new logo and brand direction, website, show posters and programs, digital outreach, and more.
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Marketing motivation and Wendt shenanigans worthy of a subscription.
There aren’t many people who can say they’ve spent nearly three decades at the same company—much less at an ad agency that’s been around since sliced bread hit the shelves. Lucky for us, we have Merle. Officially, she’s our Media Buyer. Unofficially? She’s Wendt’s resident history keeper, snack drawer curator, and all-around low-key legend.
A strong brand is more than design elements or a clever tagline—it’s the story you tell and the connection you build. Every interaction shapes how your audience sees you, which is why consistency matters…
User-generated content, engagement rate, native content articles. Whether you’re trying to boost your marketing vocab, wow at your next meeting, or impress your boss (no judgment), we’ve got the go-to guide to get you there! Grab your notecards—we’re covering everything from banner ads to media kits…yes, they still make those.
Chicken suits, patio hangs, the occasional corn hole tournament—behind Wendt’s 96 years of excellence is a culture that values joy just as much as it does hard work. And few embody that spirit better than our administrative coordinator (and resident Bob Ross impressionist), Dallas. While her task load is a balancing act across our accounting, media, and production departments, where she really shines is bringing the fun (and a spontaneous dance party) to all the moments in between. From staying organized to keeping things light, Dallas is breaking down the heart, humor, and hustle behind her day-to-day.
Marketing motivation and Wendt shenanigans worthy of a subscription.
There aren’t many people who can say they’ve spent nearly three decades at the same company—much less at an ad agency that’s been around since sliced bread hit the shelves. Lucky for us, we have Merle. Officially, she’s our Media Buyer. Unofficially? She’s Wendt’s resident history keeper, snack drawer curator, and all-around low-key legend.
A strong brand is more than design elements or a clever tagline—it’s the story you tell and the connection you build. Every interaction shapes how your audience sees you, which is why consistency matters…
User-generated content, engagement rate, native content articles. Whether you’re trying to boost your marketing vocab, wow at your next meeting, or impress your boss (no judgment), we’ve got the go-to guide to get you there! Grab your notecards—we’re covering everything from banner ads to media kits…yes, they still make those.
Chicken suits, patio hangs, the occasional corn hole tournament—behind Wendt’s 96 years of excellence is a culture that values joy just as much as it does hard work. And few embody that spirit better than our administrative coordinator (and resident Bob Ross impressionist), Dallas. While her task load is a balancing act across our accounting, media, and production departments, where she really shines is bringing the fun (and a spontaneous dance party) to all the moments in between. From staying organized to keeping things light, Dallas is breaking down the heart, humor, and hustle behind her day-to-day.
