The Monopoly game where the winning is real – just pass go and collect $150,000! Montana Lottery’s 2022 summer campaign centered around a Monopoly themed scratch ticket. With a top instant prize of $150,000, opportunities to multiply winnings, and second chance Community Chest drawings, there were a lot of exciting features to promote. The well-known and nostalgic emotions connected with such an iconic game provided a perfect foundation to develop creative that came to life.
Broadcast/Cable Television
Programmatic Digital Ads
Digital Video Streaming TV
Streaming Audio Social Media
Outdoor Boards Radio
The Monopoly game where the winning is real – just pass go and collect $150,000! Montana Lottery’s 2022 summer campaign centered around a Monopoly themed scratch ticket. With a top instant prize of $150,000, opportunities to multiply winnings, and second chance Community Chest drawings, there were a lot of exciting features to promote. The well-known and nostalgic emotions connected with such an iconic game provided a perfect foundation to develop creative that came to life.
Broadcast/Cable Television
Programmatic Digital Ads
Digital Video Streaming TV
Streaming Audio Social Media
Outdoor Boards Radio
The family of games had very strong sales for the Lottery, at 2,660,000 in total.
The campaign delivered over 3.1 million impressions with more than 900,000 video views.
The Lottery had a 56% increase in average weekly tickets activated compared to a previous multiplier scratch campaign.
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Marketing motivation and Wendt shenanigans worthy of a subscription.
Are you the business owner looking for ways to up your brand photography game? Feeling overwhelmed by all of the new equipment and techniques on the
While most may be hard pressed to find even a handful of math lovers in a sea of people, at Wendt, we don’t have to look
What does it mean to be a leader? In the simplest form, I would say leadership is influencing other people to follow or accomplish a common
If you’ve ever felt like it’s the media’s world and you’re just living in it, then this one’s for you! Whether you’re a CEO, small business