Citizens Alliance Bank has been operating in Montana for over 20 years, but had never done any formal advertising. They came to Wendt with the goal of establishing their brand voice to communicate their presence in alignment with the opening of a new bank building in their largest Montana market. We worked with them to define creative messaging goals such as communicating the bank’s locality, integration into their different communities, and sleek, yet friendly Montana attitude. Since the outreach effort was the first, we felt it was a great opportunity to properly introduce the bank. The creative campaign developed was all about communicating their longevity in the community, while still feeling fresh and modern.
BRAND AWARENESS NATIVE CONTENT
BANNER ADS OUTDOOR BOARDS
DIGITAL ADS SOCIAL MEDIA PRINT
Citizens Alliance Bank has been operating in Montana for over 20 years, but had never done any formal advertising. They came to Wendt with the goal of establishing their brand voice to communicate their presence in alignment with the opening of a new bank building in their largest Montana market. We worked with them to define creative messaging goals such as communicating the bank’s locality, integration into their different communities, and sleek, yet friendly Montana attitude. Since the outreach effort was the first, we felt it was a great opportunity to properly introduce the bank. The creative campaign developed was all about communicating their longevity in the community, while still feeling fresh and modern.
BRAND AWARENESS NATIVE CONTENT BANNER ADS
OUTDOOR BOARDS DIGITAL ADS SOCIAL MEDIA PRINT
Marketing motivation and Wendt shenanigans worthy of a subscription.
At Wendt, our team knows that the best recipe for success comes from mixing a little bit of everyone’s unique “flavor” into the work we do.
There aren’t many people who can say they’ve spent nearly three decades at the same company—much less at an ad agency that’s been around since sliced bread hit the shelves. Lucky for us, we have Merle. Officially, she’s our Media Buyer. Unofficially? She’s Wendt’s resident history keeper, snack drawer curator, and all-around low-key legend.
A strong brand is more than design elements or a clever tagline—it’s the story you tell and the connection you build. Every interaction shapes how your audience sees you, which is why consistency matters…
User-generated content, engagement rate, native content articles. Whether you’re trying to boost your marketing vocab, wow at your next meeting, or impress your boss (no judgment), we’ve got the go-to guide to get you there! Grab your notecards—we’re covering everything from banner ads to media kits…yes, they still make those.
Marketing motivation and Wendt shenanigans worthy of a subscription.
At Wendt, our team knows that the best recipe for success comes from mixing a little bit of everyone’s unique “flavor” into the work we do.
There aren’t many people who can say they’ve spent nearly three decades at the same company—much less at an ad agency that’s been around since sliced bread hit the shelves. Lucky for us, we have Merle. Officially, she’s our Media Buyer. Unofficially? She’s Wendt’s resident history keeper, snack drawer curator, and all-around low-key legend.
A strong brand is more than design elements or a clever tagline—it’s the story you tell and the connection you build. Every interaction shapes how your audience sees you, which is why consistency matters…
User-generated content, engagement rate, native content articles. Whether you’re trying to boost your marketing vocab, wow at your next meeting, or impress your boss (no judgment), we’ve got the go-to guide to get you there! Grab your notecards—we’re covering everything from banner ads to media kits…yes, they still make those.
