Leading is not going it alone - The Wendt Agency

Leading is Not Going it Alone

Leading is Not Going it Alone

Ahh, the fearless leader – striding forward, blazing a trail, thinking, and acting independently – basically going it alone. It is an image that seems to resonate with a lot of people, something baked into at least the American consciousness. But is it completely accurate? Isn’t it missing something?  Something like other people?

I recently graduated from the Leadership Montana Master’s Class, an 8-month program designed to help Leadership Montana alumni take a deeper dive into the concept of leadership and what it means to them. It was fascinating, challenging, overwhelming, eye-opening, and visionary all at once. I am still processing everything I learned and will be for quite a while. But one thing which really stood out to me during the final session in June was my new understanding of how empty leadership is without other people.

Of course, leadership means looking at issues in new ways, setting goals, creating a vision, reframing questions, building order out of confusion, etc. But why is a leader doing that? Is it just for internal satisfaction? Or is it to share the journey, to bring others forward, to create understanding and connection? As important as personal growth is, I do not think that is the end goal of leadership. I think leadership is finding ways to create a shared vision.

The process of leadership can be messy. It can involve a lot of false starts. It can need mid-course corrections and the flexibility to respond to changing circumstances. But it must involve other people. It must be about that connection and creating a team dedicated to a common goal – a goal which is bigger than any single person, even the leader.

In the words of Antoine de Saint-Exupery “If you want to build a ship, don’t drum up the men to gather wood, divide the work and give orders. Instead, teach them to yearn for the vast and endless sea.”
Carol Kruger, Senior Vice President

Carol Kruger

Irony is not without a sense of humor. Carol loves London, which is known for high tea, but deep down — Carol is a die-hard coffee lover. When it comes to her work, what excites her most is seeing it out in the world. Billboards to digital ads, strategy to placement, Carol is energized ensuring it all comes together in a final message.

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Post

Industry Trends

A few highlights from 2023

At Wendt, we have the privilege of pouring our heart, time, and talent into hundreds of projects each year. From media campaigns and blog articles to

Read More »
Industry Trends

On Set with Johnny

When I was first hired by The Wendt Agency six years ago as a graphic designer, little did I know that just two short years later I would be assisting the creative department in producing full broadcast TV spots for a wide array of clients – from concept to production. And though it’s been a while since my first time on set, it still blows me away that I have been a part of 15 to 20 commercial productions over the past four years!

Read More »

Marketing motivation and Wendt shenanigans worthy of a subscription.

Industry Trends

A few highlights from 2023

At Wendt, we have the privilege of pouring our heart, time, and talent into hundreds of projects each year. From media campaigns and blog articles to

Read More »
Industry Trends

On Set with Johnny

When I was first hired by The Wendt Agency six years ago as a graphic designer, little did I know that just two short years later I would be assisting the creative department in producing full broadcast TV spots for a wide array of clients – from concept to production. And though it’s been a while since my first time on set, it still blows me away that I have been a part of 15 to 20 commercial productions over the past four years!

Read More »

Marketing Expertise for your Inbox

Marketing motivation and Wendt shenanigans worthy of a subscription.

Industry Trends

A few highlights from 2023

At Wendt, we have the privilege of pouring our heart, time, and talent into hundreds of projects each year. From media campaigns and blog articles to

Read More »
Industry Trends

On Set with Johnny

When I was first hired by The Wendt Agency six years ago as a graphic designer, little did I know that just two short years later I would be assisting the creative department in producing full broadcast TV spots for a wide array of clients – from concept to production. And though it’s been a while since my first time on set, it still blows me away that I have been a part of 15 to 20 commercial productions over the past four years!

Read More »