Keeping Web Users Top of Mind: Q & A With Our UX/UI Designer - The Wendt Agency

Keeping Web Users Top of Mind: Q & A With Our UX/UI Designer

Keeping Web Users Top of Mind: Q & A With Our UX/UI Designer

Wendt’s UX/UI Designer, Victor Fulcher, is an expert at creating engaging websites that are distinctive and user-friendly. His passion for weaving together code and insightful design means that the websites he creates can transform clients’ goals into powerful online experiences. Read on as Victor shares his insights into web design and how to always keep users top of mind when developing websites. 

Who is Victor?  

Why, it’s me of course! A UX/UI Designer who loves design, vintage touring bikes, and I most recently discovered a love for Formula One! I am 24 years old with a degree in Computer Programming from Great Falls College, Montana State University and around 3 years’ experience as a Web Designer. I have a wonderful wife, Katie, who inspires me every day to be the best husband, and soon to be a father!  

As Wendt’s UX/UI Designer, you have a creative and complex job. Will you share with us what you do, and how you help Wendt’s clients?  

My primary job is to design engaging and responsive websites that complement not only a client’s brand but speak to their clients. Creating web experiences for our clients is very important as their website can be the first impression that their perspective customers create.  

Recently, you were a part of the team that refreshed our website. What was your favorite part of that project?  

My favorite part was working with our fantastic creative department to revamp our branding. It was really great being able to flex my creative muscles and bring to life something new. (Learn from Victor how a strategic process helps increase your website’s user experience.)  

Not too long ago, you celebrated your one-year Wendt-iversary. What have you learned in that time working for the agency?  

My first year at Wendt has been one of the best years of my life! I have learned so much, but the thing that sticks with me the most is that I have a passionate, creative, and dedicated team behind me that I can lean on to help me through any creative block.  

Are there any industry web trends that you’ve been seeing upcoming on the horizon? 

The world of web is so fluid that trends can come and go faster than developers can implement them. While there are trends such as gradients and brutalism, I don’t believe in chasing trends. I think that creative execution to the standards of web design that are proven to work makes a better lasting impression. 

If you could give advice to someone who is looking to develop, update, or just maintain their business website, what would that be?  

My advice would be to try and think about how your users are going to use the site. Designing with the users in mind and creating content funnels to move them around the site is one of the best ways to create engaging experiences. 

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CAITLIN CRUMLEY

CONTENT CREATOR

Forever chasing the Texas heat, Caitlin, along with her husband Rob, spend most of their time outdoors soaking in the sun and adventure. We know what you’re thinking…luckily for them, skiing is also a favorite pastime come winter! An adventurous spirit, but a perfectionist at heart, Caitlin brings excellence and attention to detail in all that she does.

Jennifer beisecker

ACCOUNTING ASSISTANT

  • Confidently approaches every project with energy and a smile.
  • Adept at tracking financials with accuracy.
  • Brings efficiency and a keen eye for detail that exceeds expectations.

Jenn enjoys spending as much time with her family as possible. Her husband, children, and extended family are everything. She also loves the absolutes of accounting; things balance, or they don’t. And she loves making it all add up. 

Haley Thomas

PRODUCTION MANAGER

SHAREHOLDER

Haley has an immobilizing fear of grasshoppers. Not spiders, not snakes — GRASSHOPPERS. It’s surprising to know this, considering how fearless and fierce Haley is when creating efficient workflows. In fact, helping others is what she strives most to do.

Gwen Fleming

CONTENT CREATOR

  • Curious creative who writes powerful copy with bold impact.
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Gwen’s lived from Portland, Maine to Portland, Oregon. New York City, Washington D.C., Los Angeles-ish; she invariably returns home to Montana … every time. She is passionate about using her experiences to create content that inspires strong impressions. 

Meghan Shaulis

UX/UI DESIGNER

Once her feet hit the floor, and after the coffee has been brewed, on Saturday mornings, you’ll find Meghan happily making breakfast for her family. If it were up to Meghan, she would never part from her husband. Lucky for us, she is also passionate about bringing her talents to the Wendt creative team and our clients. 

Victor Fulcher

UX/UI DESIGNER

Preserving bicycles, trinkets, and books brings Victor joy because he sees possibility in objects others might overlook. It’s this ability to make something from nothing that drives his work too. Being able to meld form, function, design, and code scratches the itch for both sides of his brain. 

Sheena Annala

ART DIRECTOR

Sheena spends every spare moment with her young family. It’s all about having adventures — a philosophy she brings into the office. When at work, Sheena is thrilled to get the chance to do something new and creative every day. 

Johnny ewald

SENIOR DIGITAL DESIGNER

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Tacos! According to Johnny, tacos are the perfect combination of savory and simplicity — the possibilities are endless. Boundless creativity is infinite too. For Johnny, creativity begins as a tiny spark that ignites into form and serves a purpose. 

Jennifer mckee

DIGITAL STRATEGIST

A hiker, a skier, a mother, a wife, a friend, and an optimist, Jennifer cherishes spending her spare time with her husband, Johnathan, and their two children, Cormac and Maggie. 

Merle Mcleish

MEDIA BUYER

Whether it’s genealogy or geocaching, the thrill of the hunt drives Merle. She also has a deep appreciation for art and art history, which is perfect for the creative and artistic atmosphere of Wendt where Merle feels right at home. 

Angela moody

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Kattie meyer

Client Services Director

SHAREHOLDER / DIRECTOR 

When it comes to navigating unsteady waters, Kattie is the captain we’d trust with our lives! Similar to rowing her family down one of Montana’s many rivers (her favorite pastime, by the way), Kattie understands that the key to our clients’ success first starts with pointing the boat in the right direction and then channeling Wendt’s team efforts to reach the desired goal. 

Johna wilcox

SENIOR ACCOUNT MANAGER

Shareholder

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Kara smith

CREATIVE DIRECTOR

Shareholder / Director 

Kara is completely enchanted with the Caribbean. The humidity, the teal waters — if only our bustling office were as tranquil! Not just captivated by sandy beaches, Kara is fascinated with understanding what makes people think and enjoys how her work allows her to tap into people’s emotions.

Lorie hager

CHIEF FINANCIAL OFFICER, CPA

Shareholder / Director 

  • Ethical and diligent financial leader.
  • Ensures financial department meets and exceeds accounting best practices.
  • Always detailed driven, making sure campaigns and projects are billed accurately and timely.

Looking for tricked-out tree houses or Airbnb homes in far-off locales fills Lorie’s downtime. But when she’s at work, she gets a heady sense of satisfaction when our Wendt team overcomes obstacles and celebrates successes. 

CAROL KRUGER

SENIOR VICE PRESIDENT

Shareholder / Director 

Irony is not without a sense of humor. Carol loves London, which is known for high tea, but deep down — Carol is a die-hard coffee lover. When it comes to her work, what excites her most is seeing it out in the world. Billboards to digital ads, strategy to placement, Carol is energized ensuring it all comes together in a final message. 

Jennifer Fritz

PRESIDENT

Shareholder / Director 

Jen brings a sense of adventure and an inquisitive mind to all she does, whether that is sipping on a new tequila or inspiring a culture of learning at the agency. She and her husband Ryan enjoy the Montana lifestyle alongside their two children, Kate and Wren, and their fluffy family dog, Morris (named after a former Gonzaga basketball player!)